วารสารวิทยาลัยบัณฑิตเอเซีย ...

The purposes of the logistics strategy that effectively of the ceramic industry in the Northern Territory were: To detect the logistics including, to analyze and assess the logistics of the ceramic industry in the North. This research was a mixed research methodology with quantitative and qualitative research. The questionnaires with 106 middle executives and manager, in depth interview with entrepreneurs. The research results were: (1). The establishment of a customer service activities, planning on location building activities, procurement of raw materials and moving the materials packaging transport and delivery of logistics return. Distribution managing distribution channels friends and privatization the re-use logistics activities, the establishment is action warehousing storage activities in the library forecasting and demand planning, (2). logistics ceramic industry performance management in the North Territory and quality the time with the exception of issues in a period of time to deliver orders within the organization duration of ownership and product packaging including duration of storage of finished products to meet customer needs, and the time with the exception of issues in a period of time were a competitive advantage. The cost efficiency was a competitive advantage and at the normal range when compared to its competitors. (3) Potential logistics ceramic industry management in the Northern Territory were a competitive advantage management. However, the establishment of the potential at a low level and 5 sorted by descending at below level in efficiency and effectiveness of logistics, management information systems and information technology, cooperation between organizations the areas of organizational strategies and planning and the ability to work.