วารสารวิทยาลัยบัณฑิตเอเซีย ...

The aim of this study was to study a model of business management strategies for future sustainability. It aimes to find alternatives and formulate business strategies by analyzing the internal and external environment. of the pig farming business Analyze the reasons for the indicators to come up with a strategy that is appropriate for the business situation. Researchers use Survey research by qualitative research methods and combine data analysis results in the translation process to verify accuracy and to make the research results more complete. The results of the study found that (1) corporate strategy that had a positive effect on the sustainability of the economic pig farming business found that companies with a growth enterprise strategy There were a total of 71.4% of the sample. There were 28.6% of the sample companies using fixed enterprise strategies. Corporate strategy that positively affects the sustainability of the social and environmental pig farming business It was found that none of the seven companies that used a growth enterprise strategy had a fixed enterprise strategy. or any company with a shrinking corporate strategy (2) Business strategy that have a positive effect on the sustainability of the economic pig farming business It was found that 7 companies that use business-level strategies that are strategies to respond to economic changes Business unit tasks were 71.4%, and disadvantage reduction strategies were 85.71%. In social and environmental aspects, it was found that companies using business-level strategies that are economic change response strategies, operational situational strategies of the business unit and strategies to reduce disadvantages to create advantages for all 7 companies and (3) operational strategy that have a positive impact on the economic, social and environmental sustainability of the swine farming business. It is found that all strategies have different specifications for each swine farm. But there is a similar way of defining the economic strategy. social strategy and environmental strategies for all companies